Thursday, November 1, 2007
Logo #95: Dire Straits
About this holist 1977 logo for the band, bassist John Illsley recalls, "The original red guitar logo came from the fact that Mark (Knopfler) was playing a red Strat at the time and we needed a logo, as you did in those days. The record company, Phonogram at that time, got someone in their in-house (art) department to make it happen. There were little red guitar badges being given away at the time to all and sundry - these were the idea of the band. God knows where they all ended up! I asked Mark about this and apparently the record company came up with a rather large-ish cardboard version which we thought could be improved by making them into a badge size (made) out of metal. So I suppose the original idea came from the record company - a rare thing these days!"